K Dollar Points Conversion Campaign
This initiative presents a groundbreaking expense journey featuring K11 and Citi Bank's creative endeavor. Customers flawlessly connect their Citi Visa Card to their K Dollar account through the K11 HK App. Claim 30 extra K Dollars on your initial spend and trade Citi Points for K Dollars for increased value. Users can relish cash-equivalent expenditures at premium locales and easily cover management costs with your K Dollars. This partnership revolutionizes expenses, boosts client interaction, and provides attractive rewards for Citi Visa card owners. They could undertake a transformative experience that amplifies the capability of your card and takes your expenses to unprecedented levels.
Brand:
Citibank and K11
Role:
Website, banners, social media promotion
Date:
2023
Engaging Customers through Compelling Campaign Elements
To ensure widespread campaign awareness and customer engagement, we have meticulously curated a range of vital components. These include impactful Call to Action (CBOL) messages, visually striking banners optimized for desktop and mobile viewing, enticing "get more" banners strategically placed within the Citi Mobile app, and captivating social media posts featuring dynamic visuals and engaging content. These thoughtfully designed elements effectively communicate the campaign mechanics, highlight the exceptional benefits, and actively drive customer participation.
From impactful CBOL messages to visually striking banners, enticing "get more" banners, and captivating social media posts, our comprehensive campaign ensures an exceptional customer experience that rewards loyalty. Begin your extraordinary spending journey today and unlock a world of endless possibilities.
